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Taste of Hartsfield-Jackson

Project type

Food Festival

Location

Hartsfield-Jackson Atlanta International Airport

Premier Airport Food Festival. For five years, Taste of HJ showcased the flavors and sips of ATL's concession program while raising funds to combat child hunger. Taste started with an Influencer Restaurant Crawl, moved on to a Chef Competition, sidestepped to a Masterchef Junior winner demonstration, and completed with a public vote of which restaurant presented the best taste. For an added bit of fun, ATL employed Hypno Eye video selfie studio to interact with the participants.

My role was to design the overall branding and supply the graphics to promote and execute the event: Website design, Ticket design, Voting site graphics, wayfinding signage, print advertising, promotional collateral, volunteer uniform, promotional items, table runners, map of the booth layout, menus, digital display graphics, PowerPoint presentation, event décor signs, video motion graphics, video selfie filters and more. I also worked with production, managed photography, and oversaw setup/tear-down.

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